Lay Rite Deluxe Pomade

• High-sheen pomade controls the most uncooperative hair
• Holds like a wax, washes out as easily as a gel
• Keeps hair where it belongs all day - no fly-aways, no rooster tails
• Can also be used on beards and mustaches
• Non-drying formula keeps hair soft without flaking
• Contains water, fragrance, conditioners and holding agents
• 4-oz. tub
• Imported

You have made it abundantly clear: Duluth guys have haircuts, not hairstyles. You prefer going to a barber (the kind with a red and white striped pole outside the door), not some hoity-toity stylist. And you don't like to spend more than about 75 seconds whipping your hair into shape after you step out of the shower - but you still want to look good. Here's just the thing to take control of the most uncooperative mop. Layrite™ Deluxe Pomade is the sort of stuff James Dean used to create that perfect pompadour - although it works just as well to craft your own slick-back, flat top, devil-may-care tousle or faux hawk. Just rub a dollop of Layrite between your palms until it softens, then rub thoroughly into hair. With a texture somewhere between a wax and a gel, it gives you all-day hold that'll stand up to your hard-driving life. No fly-aways, no rooster tails. Plus it adds killer shine that'll have the ladies admiring you from near and far.