Ask the “imports” what brought them this far north – or any born-Alaskan why they stay – and they’ll tell you stories of glorious-but-brutal wilderness, record hauls out of icy seas, iffy encounters with moose. The next thing they’ll tell you: While nature doesn’t pull any punches, it needs to be conserved. It’s why we took a hard look at our customer-favorite Puffin Jacket, and remade it from 100% recycled materials while keeping all the performance. Still packs channel-quilted synthetic insulation that lofts and insulates even when it gets soaked. With a featherweight shell that holds its own against scrapes and scratches. Storm flap to block wind at the zipper, and Armpit Gussets that give you unparalleled freedom to move. Which is all to say it’s the same reliable heat-trapping Puffin as before, but now a bit kinder to that great, unkind wild.