LIFE'S NOT HARD HERE. IT'S JUST SOFT EVERYWHERE ELSE.

Welcome to 663,000 sq. miles that are perfectly fine with or without you. Where the taxicabs come with cockpits, the bears don’t come in cages, and the weather won’t think twice about turning your butt hypothermia blue. Welcome to working at the intersection of beautiful and brutal. Welcome to a life less soft.

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BUILT FOR ALASKA. BACKED BY DULUTH.

Performance workwear built for harsher climates, tougher terrains and conditions all things but hospitable. Every survival-savvy piece of Alaskan Hardgear® comes packed with Duluth Trading ingenuity and backed by Duluth’s No Bull Guarantee.
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HARD LIFE. BUT A GREAT SHOT.

Visual inspiration for a life less soft. Click to see more of a harder-working sort making their way on The Last Frontier.
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DULUTH TRADING STORES

You’ll only find Alaskan Hardgear on the Duluth website and inside any of our nationwide Duluth Trading Company stores.
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