La Crosse, WI

For decades the old Doerflinger’s department store was the cornerstone of La Crosse's bustling downtown – and the go-to shopping destination for the hardworking folks of La Crosse.

We couldn't be more pleased to bring Doerflinger’s legacy back – with a hardworking twist of our own.

Our La Crosse store, located on this historic site on Main Street, boasts over 8,000 square feet of hardworking attitude – enough space to showcase our innovative and problem-solving men's and women's workwear plus the ingenious tools, gadgets, organizers, apothecary and useful specialty gear you need to get the job done.

So stop in today. See, touch and try on Fire Hose® Work Pants, Longtail T® Shirts and everything else in our store. Then get down to business with a little help from the hardest-working store in the business!